Wednesday, April 8, 2009

Nano Booking

The big day has finally arrived. Bookings for the Tata Nano kick off on Thursday(9th April 2009) and will go on till April 24. Indications are that there could be over four lakh bookings across the country.

Sales of the booking forms, which began on April 1, extended to 30,000 locations across the country.
These included Tata Motors dealerships, branches of SBI (State Bank of India) and 15 other banks which are the preferred financiers as well as various Tata Group outlets such as Croma, Westside, World of Titan and Tata Indicom.
In addition, there were special incentives for Tata Sky subscribers keen on buying a Nano.
Although the exact number of booking forms sold is still not clear, there are no two ways about the fact that demand for them has been strong.

http://www.nanocar.com/
The booking amount for the base version, costing Rs 1.34 lakh (on road, Mumbai) is Rs 2,999 going up to Rs 3,499 and Rs 3,999 for the mid and top-end options with price tags of Rs 1.6 lakh and Rs 1.85 lakh.

http://tatanano.inservices.tatamotors.com/

Tata Motors will process and announce the allotments of 1,00,000 cars in the first phase of deliveries through a computerised random selection procedure.
If booking goes up on the expected lines the selection process may take a few weeks to complete. As the delivery of the Nano begins in July, two in every three applicants will perhaps have to wait longer.


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